The New York Times in Vietnam free essay sample

This research paper shows how the New York Times accurately portrayed events during the Vietnam War. This paper examines how the New York Times coverage of the Vietnam war played a vital role in supplying the nation with factual knowledge during the Vietnam conflict and how these facts helped turn the American public against the war. What was unknown at that time, but has since come out, was that President Lyndon B. Johnson was conducting a massive publicity campaign to dampen the growing domestic concern and mounting dissidence against the war (The Tet Offensive B03). Johnson, himself, publicly stated in late December that the enemy is not beaten, but he knows that he has met his master in the field (The Tet Offensive B03). The observations made by the editorial staff of the New York Times have proven to be particularly on target when proven by the test of time and the advantages of having access to secret documents form that period. We will write a custom essay sample on The New York Times in Vietnam or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page

Five forces analysis applied to the online auction industry Essays

Five forces analysis applied to the online auction industry Essays Five forces analysis applied to the online auction industry Paper Five forces analysis applied to the online auction industry Paper Essay Topic: Marketing The online auction industry offers marketplaces where buyer and seller meet to trade various products. Advantages of online auctions are: a wide community, broad product range, lower search and transaction costs and, compared to fixed price, a lower price. Therefore, a win-win situation is created, with benefits for buyers, like making a good deal and the auction feeling, and benefits for the sellers, like obtaining a good market price and being able to sell dispensable inventory. Some auction sites list a broad range of products on their site, and other specialize on niche products. Apart from that, the industry can be divided into three segments: Business-to-Business, Business-to-Consumer and Person-to-Person (Consumer-to-Consumer), with either businesses or consumers as market participants. Online auctions are one of the few profitable E-Business Models, and make up nearly 10% of all revenues created in E-Commerce. Five forces analysis applied to the online auction industry 1. Threat of entry In the industry, there are various barriers: : Capital requirements: Only some hardware (Server etc.) and a software packet are needed, as well as human capital to run an online-auction. In comparison to other industries, overall ramp-up costs are relatively low and no inventory is required. Economies of scale exist: Within a certain range of users, there are fixed costs, but only very few variable costs. For example, two servers and a program adjusted for 1000 users, may also fit 10000 users, so there are declining costs per unit. Because the fixed costs are low, economies of scale are not a relevant barrier to enter the online-auction industry. Product differentiation: Image is important to establish trust, confidence and customer loyalty; these elements are essential for online auctions. Special services, like warranties offered by uBid, and measures to foster community spirit, like special sites that attract a certain community, help to acquire new users and to keep actual users. Switching costs: are high, because sellers who gain reputation at certain online-auction sites cannot transfer this to other sites. If customers would switch from a provider with a huge community to one with a small community, disadvantages caused by smaller audiences, bidding and selling, appear. The result would be a smaller product variety and fewer buyers that can bid for an offer. Learning curve: In order to communicate with the user community and react to their needs, online-auction specific techniques, like online marketing, can be used. The market leader eBay for example, constantly analyses their customer base to be able offer services according to their needs. Certainly, the huge amount of users frequenting eBays site makes it easier to draw conclusions on the services wanted. Community: An online-auction needs a critical mass of buyers and sellers to be attractive. The membership-loop is an example of network externalities, the bigger the community, the more advantage customers gain from an online-auction: buyers only go to a site if they can expect a certain amount of offers, and sellers only go there if a sufficient number of buyers will bid for their products. Entering the online auction market is relatively easy as low start up capital is required. On the other hand network externalities play an important role in the industry. To be successful in the long run it is crucial to build up a critical mass of customers. Customers face high switching costs as they are not able to transfer the reputation gained among one community to a different community. Thus, new entrants face difficulties in attracting new customers. Customer loyalty, company image and community building have to established over time and can not be achieved immediately. To sum up entry barriers are high, thus new potential entrants are not a viable threat to the incumbents. 2. Bargaining power of buyers Buyer concentration differs over the industry segments. In the B2B segment, buyer concentration is high compared to C2C and B2C. With over 40 million customers in the latter two markets, the buyer group is very fragmented and each single customer does not have the power to negotiate on fees. The Internet is a very transparent market that enables customers to select a provider with optimal price-performance ratio. As it is very easy in the Internet to switch from one service-provider to another, providers have to increase switching costs artificially, for example building up a system to measure reputation of customers. Due to the high entry barriers, the risk of backward integration of customers does not exist. Conclusion At least in the C2C sector buyers have low bargaining power. 3. Bargaining power of suppliers Main suppliers of the online-auction industry are companies providing network infrastructure such as servers. Server and other hardware suppliers are operating in an oligopolistic market with undifferentiated products and therefore switching costs are low. To establish the network and web pages IT specialists can be hired or outsourcing partners such as site hosting companies can provide services. Highly qualified personnel are rare thus bargaining power can be exercised by high salary demands. The threat of forward integration is low as entry barriers into online-auctioning are relatively high. Apart from selective cases of high salary demanding IT specialists, the overall bargaining power of suppliers is low. 4. Pressure from substitute products Online: Online retailers like Otto, power shopping agencies, online advertising Offline: Adds in newspapers, flea markets, garage sales, traditional auction houses, liquidators, companies offering catalogue selling Each of these services can substitute only parts of the services provided by online auctioning, depending on the customer segment and the product demanded. The more diversified the customer base of an online-auctioneer the more difficult it becomes to find substitutes with an equal product range and competitive transaction costs. Threat of substitutes poses a low risk to the online auction industry, especially to dominant industry players like eBay. 5. Intensity of rivalry among existing competitors The total number of players in the industry is approximately 2700 with eBay as the market leader with a market share of 65%. The industry is highly concentrated, the largest five companies occupy approx. 90% of the whole online-auction market. Industry growth has been extremely high in the past years and is expected to go on as the Internet will spread further and its use will become more common. eBay did grow since it was started 1996, and uBid, with 14 percent the second biggest player on the market, had an 80 percent increase of revenue from December 1999 to December 2000. Another reason for a low level of rivalry are the unsaturated markets: because there are still customers that dont use online-auctions at all, providers can concentrate on gaining new clients instead of stealing them from each other. Due to the big differences between the online-auction providers, like varying amount of consumers and different communities, the switching costs in the industry are high. Therefore, the rivalry between the various providers is not that strong. There are no high exit barriers in the online-auction industry, because there are no specialized assets and no fix costs of exit. The main reason for low rivalry in the industry is the dominant position of the market leader eBay: It is difficult for potential rivals to compete with eBay`s huge user community. The low rivalry is enhanced by the growth opportunities typical for unsaturated markets. The competitive situation of the online-auction industry consists of the following main elements: High entry barriers deter new potential rivals from entering the market. Bargaining power of buyers and suppliers is low. No substitutes which fully satisfy the needs of the online auction customers are available. Rivalry among incumbents is low. These characteristics lead to a high profit potential of the industry. SWOT analysis of eBay EBay was found in 1995 by Pierre Omidyar. The idea seems to be so simple, and brilliant on the other side: offer a marketplace for a community in order to facilitate C2C trade. Ever since eBay`s customer base and their product range as well as total revenue and finally their market share increases and even a period of economic slowdown, cant thwart eBay. Strengths: Being the first to run online-auctions thereby introducing a new idea of running e-commerce can be named as eBay`s initial strength. Ever since eBay is the market leader in the online auction industry and explored international markets within the last years. The customer base increased rapidly over time and the largest online trading forum was established. The critical mass of participants as well as products couldnt be scored to date by competitors. The trading platform is easy to navigate, accessible from various countries and generally facilitates transactions. The customer needs only a computer and Internet access for the transaction. EBay is a relatively neutral partner, whose job it is to initiate and overview the business, not to control or influence the transaction. The bidding procedure follows certain rules. Offences against these rules can be punished by eBay resp. by the users e.g. with the rating systems or the program Safeharbor. Thus enhances trust, improves customer loyalty and fosters the sense of community. Through constant improvements in customer services, like additional product groups and special sites, as well as through strategic alliances with partners along the value chain, eBay provides additional service to its customers. Good communication with its community through forums and face-to-face discussion facilitates feedback from customers. The skilled human resources, like Meg Whitmann, fostered eBay present position. The reliability of the system was increased by investment in new servers as well as in Maynard Webb, a premier software engineer. Capital requirements were relatively low in the start-up-period and even now fixed cost required to run the business are low, seen relative to earnings. Later eBay raised capital through a public offering of common stock in 1998 and an additional offering in 1999. The strengths listed above fostered the built up of a brand provide a secure starting point for the future development and challenges. Weaknesses: The basic concept of eBay: running online auctions is easy to copy for potential entrants. Weaknesses can be detected in the IT system: Operating online might be dangerous, because the site or a running auction can be disturbed by hackers or external tools (e.g. automatic overbidding tool) It is impossible to prevent system downtimes. eBay has no distribution channel besides the Internet. The size of the community and the variety of customers, which comes along with the size, results in different expectations towards the aim and participants in auctions. As a current problem one can name the growing presence of companies. It can be seen as a weakness that, C2C being the core competence of eBay, it is only in narrow ranges possible to exploit the potential of B2C trading. Turning towards businesses likely will result in loosing customers as well as a loss of potential revenues. Opportunities: With the growing worldwide diffusion of the Internet and the increase of e-commerce, countries like China offer a large market of potential customers. Other areas like South America or Eastern Europe, which are characterized by a high population, could also be attractive for eBay. So the geographical expansion represents a great opportunity to compensate for the saturating market in the US and to continue its growth. In this effort eBay`s brand image and its huge installed base could give it a competitive edge over its competitors. Secondly the alliances of eBay (e.g. with MercadoLibre.com, the market leader in online auction sites in Latin America) and the acquisitions of large or leading regional competitors could help to establish a favourable position in these countries. Another growth opportunity is the expansion of its current product line. One possibility is to increase the number of existing specialty sites. In the past eBay successfully introduced trading categories (e.g. eBay Motors), which were addressed to a particular product or group of products. As the variety of goods traded is almost infinite, there is enough space for more categories of this kind. Another possibility is the broadening of its pre- and post trade services (e.g. shipping service, escrow service etc.). By increasing the service around the auction eBay is enhancing the convenience in the auction and, which is even more important, it is increasing the customers` feeling of security and trust in its site. The increase in trust is extremely important for acquiring new customers, who until now were reluctant to join eBay because of their concerns about security issues in e-business in general. In this task eBay again could capitalize on its alliances with the leading companies in the various services. A third possibility to broaden its product line is the expansion in other segments of the online auction industry. The initial idea behind eBay was to provide a platform where consumers can trade with others consumers. But lately it has entered also the B2C business by attracting corporate customers like IBM for its services. For the corporate customers eBay with its huge customer base represents an ideal additional distribution channel for products (e.g. discontinued products or excess inventory), which could not be sold profitably elsewhere. As we will see in the last section of the SWOT analysis, this kind of expansion can also pose a threat on eBay`s success. Another point is that eBay could use its experience in C2C and B2C in order to also enter the B2B segment. This segment of large ticket items is certainly attractive for eBay, because of the vast amount and the value of products traded in it. A fourth possibility is to diversify into a new industry like the online retailer industry. With the acquisition of Half.com and the introduction of its Buy it now!-feature it has made the initial steps into the online retail business. eBay has gained a lot of knowledge concerning consumer behaviour and has experience in dealing with diverse customers so that it can use these skills in the new industry. This second business segment would be another source of revenue and would decrease its strong dependence on the auction business. One further opportunity for eBay could be the accelerating development of the technological innovations, especially in the mobile business. As the mobile phones and PDA`s etc. become more sophisticated and nowadays already have access to the Internet, the wireless technology offers an additional way of reaching current and new customers. Threats: As the online auction model, especially in the C2C segment, is easy to imitate, there is a permanent threat of new competitors. Online retailers (e.g. Amazon) and other Internet companies are diversifying into the auction market. While most entrants where not successful, one new competitor (uBid) could gain a considerable market share of 15% (of the online auction revenue) within a short time. If new entrants, who have enough financial recourses or who are ready to sacrifice profits, start a price war (by lowering the fees or by offering services for free) in order to win customers then eBay would face substantial losses in this competition. Furthermore, traditional auction houses begin to set up websites and brick-and-mortar retailers try to sell their products over the Internet. Another major threat could be eBay`s expansion in the B2C segment. On the one hand, this segment is very profitable and it is necessary to serve it in order to support future growth. On the other hand small er customers, especially the sellers are threatened by the presence of corporatism, who intensify the competition in the auction. These smaller sellers are afraid of being overlooked among the mass of products offered by corporate sellers. More and more customers express the concern that eBay is being sold out by cooperating with corporatism and that it would slowly lose its neutrality as a marketplace. With its move into the B2C segment eBay could lose the trust of its smaller customers and with it the community spirit, which were the driving forces of its success. Competitors who are aware of this problem can steal the frustrated customers away from eBay or offer auction sites, which focus on the specific needs of different customer segments. There is still a problem concerning the security issue. Even though eBay has installed features like SafeHarbor and the feedback forum to avoid frauds and other illegal activities, the security at online auctions is still not sufficient. Moreover, eBay is still exposed to system outages and attacks by hackers. These problems are not expected to be completely solved in near future. One big threat is the rapid expansion of eBay itself. By moving so fast into news countries and new business segments, problems of coordination and management of these diverse activities could emerge. Especially in its geographic expansion, eBay is facing different legal systems and competitive environments, which could be difficult to deal with. Conclusion: It appears that the strengths of eBay overweigh its weaknesses. It has a market share and a customer base, which cannot be achieved by any current competitor in near future. The network externalities in this industry contributes to eBay`s position as a market leader and make it difficult for new competitors to catch up with eBay. It also has a well-known brand and the image of a pioneer in its business. Some weaknesses of eBay are of general nature (e.g. system outages, hacker attacks etc.) and appear also in other Internet companies, so that they are not eBay-specific. The SWOT analysis reveals that eBay has a broad range of opportunities to be successful in the future. eBay has already taken several steps (e.g. geographical expansion, alliances etc.) in order to continue its success in the past. The decreasing trust of its customers and its fading community spirit represent the major threats to eBay. To sum up, due to its various strengths eBay is a favorable position and enjoys significant growth even in times of economic downturns. Competitive strengths analysis of eBay and its rivals indicate that eBay has a competitive advantage or disadvantage? What are the sources of this advantage or disadvantage? EBay is competing in the online auction industry, an industry that is characterized by high growth. The concept of online-auctioning is easy to copy; nonetheless, eBay is still the unchallenged market leader (64% of revenues in 2001), with the second company following far behind (uBid, 15%). There are various reasons for the competitive advantage of eBay. The most important factors that contributed to eBay`s competitive advantage over its rivals can be traced back to its foundation. Pierre Omidyarà ¯Ã‚ ¿Ã‚ ½s vision of a community like efficient online-market place on which people could trade in a peer-to-peer manner, turned out to be very fruitful, as well as his experience in the IT-sector. Both qualities have remained substantial elements of eBay`s business model. The company was founded in the bay of San Francisco and initially focused on the people living there (thats where the name eBay comes from). This location was decisive for its success, too: only in a place near to the most innovative IT-Cluster of the world, Silicon Valley, this business could be established that early. People were open for this kind of technologies earlier than in other locations, and professionals working in IT could be found easily. Additionally, the community spirit that Omidyar wanted, and that is needed for trust base of person-to-person trade, cou ld be found in the tolerant atmosphere prone to the San Francisco Bay Area. eBay`s service was new, and word of mouth spread quickly, so soon it had a critical mass of participants for an auction. This enabled them to make use of network externalities. The self-reinforcing loop of network externalities assured them a steadily growing user community and market leadership. Apart from this, eBay gained from this early foundation by being able to collect more experiences in this industry than their competitors are. eBay`s constant evaluation of service improved techniques belonging to the auction-process (e.g. their Feedback system or automatic bidding) as well as IT for handling a broad audience. They frequently asked customers for feedback, thus keeping in touch with the community and being able to adjust service to its needs. The revenues created by the network externalities after acquiring a critical mass of customers gave them more capital, than most of their competitors had. eBay was able to hire qualified leading personal, to enable a high standard of IT and to finance far reaching marketing efforts, that further increased their competitive advantage. In conclusion eBay`s main advantage is their big customer base that results in a huge product variety and attractive prices. It is very hard for competitors to offer services that compensate customers for not having as many trading partners as eBay can offer them. The company keeps this advantage, by strategically focusing on its core competence, personalized C2C online auctions.

Others Essay Example | Topics and Well Written Essays - 250 words - 1

Others - Essay Example Fortis healthcare Ltd. merged with Fortis healthcare international so as to consolidate both their local overseas operations, and in the end increase their combined revenue significantly. Milk has been differentiated to satisfy different market segments, for instance, milk is packaged in different sizes of packets e.g. 250 ml and 1litre packets. Those who cannot afford to purchase the 1litre packets can opt to purchase the 250 ml ones. Marketing mix incorporates price, place, promotion and product level (Nelson & Paul 93). The 250 ml packet can be promoted by posters around institutions where the target consumers include the students and some of the College staff. The price should be pocket-friendly since students may lack the purchasing power of the more expensive products. For Smartphone, one first identifies the need for him to purchase a Smartphone; secondly he gathers information about the Smartphone. Thirdly he evaluates the information he has gathered and finally makes a decision on whether to purchase or wait for some

Site Survey Essay Example | Topics and Well Written Essays - 1250 words

Site Survey - Essay Example However, a huge task lies ahead in identifying and locating suitable buildings where these training centers will be set up. A lot has to be considered in identifying this structure because they have to be already in existence and not newly constructed for this purpose (Parkinson, 2001). Therefore, one has to take into consideration the building’s location, volume; distance from major traffic routes and also the effect on the community regarding the structure development in usage (Fowler, 2002). Three potential sites were chosen for an adult education and community centre in this subject. The first site is The Hillingdon House. This building sits at the heart of the St. Andrew’s Park, London. It is a grade II listed three story building built in the 1717 and was used as a hunting lodge, a residence, a training centre for members of the RAF in the 1918 during the war among others, and now the building is currently vacant containing office accommodations used by previous o wners (ASLIB, 2002). The second site is The Stratford High Street Property. This potential space is available at 252 Stratford High Street, Stratford London. It is spacious and can accommodate a good number of people. It is at the heart of M25, at the junction with Rick Robert’s way (Dobson, 2002). ... Plus features and drawbacks for the potential sites Plus points for The Hillingdon House are centered mainly on its location and atmosphere. The atmosphere surrounding the building is serene which makes it a suitable place for a training center. The building is located among some residential area so people can walk there without the need of transportation. The building has a parking space, and there are other parking spaces within walking distance to the building which makes it even more perfect. The building is also located within walking distance from many transport links. The only disadvantage of the structure is that it is not located in a significant market centre; where it would have been accessible to people living in other towns as well other than Holborn town. The advantage of The Stratford High Street is; it is within walking distance for residents in the city. Transportation is excellent with several bus routes and Stratford High street (DLR line) station being located app roximately 300 meters form the premises. This makes it very easy to access it. The building’s position could also be a disadvantage because it is right in the middle of traffic; which means that there could be a lot of noise and other distractions which are not suitable for a training center. The plus point of the Dreams Curtains Designs is; it has the ability to hold a large number of individuals. This structure can be accessed on foot. There is a large parking space that can accommodate over 90 vehicles. The significant disadvantage of the site is; the presence of another adult learning center. Chosen potential site I will base my research on the third building, the Dreams Curtains Designs.

Descriptive- the Book I Want Essay Example for Free

Descriptive- the Book I Want Essay There are moments during the day when there is just too much noise. White noise hisses from the television in the corner. The high pitch buzz of rock music blares from earbuds implanted into the ears of someone nearby. Even the insistent clickity-clack of fingers across a computer keyboard seem to add to the flurry of traffic already flushed into my mind, via my overwhelmed ears. For me, there is one moment in my day that quiet is treasured. When I can no longer take it, I escape to a brick and mortar bookstore and treat myself to a hardback book. When I walk in, I am always taken aback by the towering displays of tomes; the precariously perched novels appearing like high divers waiting to plunge to the earth below. I find myself tipping-toeing around the pyramid tables, holding my breath to keep their descent from happening. I scan the plethora of shelves for something to read. Then, without warning, I see it. Hiding away, leaned back against a cold metal shelf, is the one I want; my book of choice, Ready Player One by Ernest Cline. The glossy red and yellow book jacket stands in sharp contrast to the harsh, dulled brown of its perch, like a square apple hanging from a gnarled tree. The crisp, jacket edges fall like a neatly pleated skirt around a strong sturdy backing. Embossed letters softly raise themselves to my eyes as if to say, ‘hello’, and bid me to take them home. I spy uniformed ivory pages sandwiched between the black binding, small gaps in the spacing attempt to cry out with a silent, ‘open at me first’. My mind reels at what might be uncovered once I take it home, do I dare? The hardback emits such a yearning to me, that I cannot stop a gently quivering hand from reaching out and lifting it off the ledge. At first touch, the novel is cool and smooth beneath warm meager fingers. The imprinted title on the book’s sleeve rolls beneath my fingertips, like gently sloping mountains surrounding wide expansive valleys. Tracing outside the lettering, I find the rest of the cover faintly akin to sandpaper, and draw my fingers back. I rest the digest atop flat palms to feel for its weight length. It is not so light that it may be mistaken for a mere picture book, yet it does not carry enough weight as War and Peace might. It would make a lovely specimen in my growing collect. I tenderly run my fingertips across closed pages, savoring the minute detail of mismatched page lengths. Subsequently, I soothingly open the story just enough to hear it murmur to me. My ears delight in the sudden recognition of hundreds of small birds fluttering, as if startled by someone traipsing through their habitat. Closing the lid on this glee, I am met by the crackling pop of the book’s spine; a tribute to a roaring fire that would be waiting for us once we reached home. Sighing softly, I make my way to the front of the store to purchase my indulgence. I brush off the jacket only to find the swishing of my hand calls to mind the gentle simmer of butter in a hot pan upon the stove. For an instant, my desire for my book is momentarily eclipsed by my hunger, as I place my prize upon the cashier’s stand. The echoing thud sounds like a dropped suitcase on a marble floor in an empty airport terminal, always louder then you expect it to be. I swipe my credit card as the smiling young lady behind the register: hurriedly wraps my treasure in plastic, places a paper receipt inside the bag, presents me with my purchase, and thrusts me towards the exit. Walking out, I have a sense of anticipation building within my chest. I have my prize, and all that remains is to get home to the safety of my quiet room and secluded chair. My breath catches in my throat as I think of how wonderful it will be to relish in the first written words of the story. I imagine myself like Neil Armstrong, except taking a step into a new fantasy and not onto the moon. The drive home is marred with endless lines of cars braking at multiple stoplights. We pulse between the gas and brake pedals, like the jerky motion of a springy horse at a public playground. The constant rocking forward and back has started to slowly lull me to sleep, so I turn up the air, unexpectedly puffing the bag around my reward. Immediately, the vents push the scent of new paper into my face, I breathe deeply. The lingering spice of aged leather and printer ink reminds me of long hours curled up in the quiet, delighting in an author’s heady language. I slowly exhale my valued lungful of air, when I notice I am within reach of my home. My heart leaps at the memory of my hushed home; its tranquility will only add to the soothing moments I plan on spending with Mr. Cline, an escape from the hustle of noise. Pulling into my driveway I get a twinge in my heart of something gone wrong, like the smell of looming rain before a massive storm. The car door slamming should be thunderous, but its noise is drowned out by the riotous thumping of a bass drum. Making my way into the house, the clash of a high hat cymbal rattles the glass, distinctly reminding me of lightning doing the same during the last storm. Somehow, I get the distinct feeling that my attempts to have a quiet, relaxed noiseless reading time will be trumped by the clamor next door. And wouldn’t you guess it, I was right.

Cultural Diversity in the Armenian Community Essays -- essays research

Abstract   Ã‚  Ã‚  Ã‚  Ã‚  The cultural context for the Armenian person is the result of upholding and defending a way of life and values that have been maintained for centuries, for perhaps two thousand years. For that reason, although Armenians living in the United States today come from a variety of countries of origin, and may to some extent speak different dialects or even different languages, yet they have many cultural similarities due to centuries of commonality. The cultural similarities among the Armenians can be seen mainly in three different areas: Spirituality, historicity, and family.   Ã‚  Ã‚  Ã‚  Ã‚  Spirituality refers to the perspective of that which is valued in life, and that which must to be upheld and defended under any and all circumstances, regardless of the social environment and surrounding conditions.   Ã‚  Ã‚  Ã‚  Ã‚  Historicity refers to that which has been traditionally done, the ‘Armenian way of life,’ – both that which is important and perhaps not as important. Whereas spirituality may refer more to ‘content,’ the important values in life, historicity refers more to the living ‘process,’ how the important values in life are attained.   Ã‚  Ã‚  Ã‚  Ã‚  Family on the other hand is the everyday living environment within which spirituality and historicity are applied and lived out. ‘Family’ in the Armenian community refers to more than the family of origin or the nuclear family. Instead, it includes both of these along with all of the extended family and even the small surrounding community. These family ties are much more important and influential in the decision making process than would initially appear, therefore, they must be acknowledged and understood. All Armenians may not uphold the same spirituality, historicity, and family values, however, they would still approach life’s decisions based on these cultural categories.   Ã‚  Ã‚  Ã‚  Ã‚  The Armenians living in the United States, especially those who live in large communities tend to discover opposing trends between the culture in which they were brought up, and those of the dominant culture in which they have to live, work, interface, and survive. Working at the Berjikian Law Firm   Ã‚  Ã‚  Ã‚  Ã‚  Vicken Berjikian established the Berjikian law firm in 1983, as a criminal defense and personal injury firm. In the past 17 years the Berjikian Law firm has grown to become established and well known in the Armenian community. The... ...h out and help persons and families. All these lead to better and higher quality, as well as more timely services to clients, and a sense of satisfaction for both the client and the professional.   Ã‚  Ã‚  Ã‚  Ã‚  The relationship between the Armenian client and the legal professional is a complex one. It is full of issues that go beyond giving them legal advice or filing a law suit on their behalf, it includes issues relating to a person’s cultural context. In fact, generally the actual legal issues sometimes become secondary, or at least not as central in the person’s priorities. At the beginning, such a relationship can cause great frustration and waste of time in the legal professional’s attempt to provide the appropriate service. Eventually, these communication issues can cause delays in providing professional service, and lead to extra unnecessary legal expenses. The correct understanding of a client’s cultural situation by the legal professional can lead to a higher quality of service, and lower costs. As difficult and complicated as this situation may sound, it is still not impossible. In fact, most experienced professionals learn over th e years to relate to the Armenian culture.

Health and fitness

Health and fitness, in general seem quite similar but they are not so. They are two different words symbolizing two different meanings. Health is the state of being free from illness or injury whereas fitness is considered a measure of the bodys ability to function efficiently and effectively in work and leisure activities, to resist diseases, and to meet emergency situations. From a young age it is preached that being healthy and fit are critical to having a strong long life, however the amount of people that have the will power to take action in these parts of their lives are getting smaller and smaller, especially in this generation.It's important that everyone, but especially teenagers, be acquainted with the advantages of a healthy life, and also acknowledge the ramifications of ignoring this cardinal part of life. Being active offers benefits beyond an improved physique and a healthy body. Health and fitness are crucial aspects of someone's lifestyle and has the power to alter a person's life in substantial ways. Healthy eating, the benefits of being active, and consequences of a corrupting lifestyle are all things to keep in mind as one makes decisions and goes through life.Many people have the ability to eat whatever they want and not gain a pound, owever what these people may not grasp is that all the bad food they are ingesting will catch up with them in later years of life, and may be setting them up for many health problems down the road. It's important to have a variety of different foods so your body has a healthy balanced diet. There are over forty nutrients that are essential to our life, and we need these nutrients because our bodies cannot produce them in large enough amounts for optimal health. Benefits of healthy eating, healthandliving. com) Different foods contain different nutrients, which is why it is imperative that we have this combination, and avoid overconsumption. Maintaining a healthy diet not only offers your body the energy and n utrition it needs to function but also offers many health benefits that can help one live longer and have a better life. Healthy eating helps to maintain a healthy body weight, makes one feel better about themselves, creates a stronger immune system, helps to sleep and feel more rested and gives mental alertness. Benefits From eating healthy, livestrong. com) Eating fruits and vegetables may reduce risks for a stroke, and other cardiovascular diseases and protects the body against certain types of cancer such as mouth cancer, and stomach cancer. Eating grains help with weight management, and reduce the risk of coronary artery disease. Grains also have large amounts of dietary fiber which helps to reduce blood cholesterol levels, and lowers your risk of heart disease.Each vitamin benefits your body in some way, for example potassium helps retain a healthy blood pressure, vitamin A keeps the skin and eyes healthy and protects against infections, and vitamin C helps heal cuts and wound s, and keeps the teeth and gums healthy. (Benefits of Healthy Diet, healthyforms. com) Eating healthy is something people need to consciously think about, because it does not come aturally. Sustaining a healthy diet is an essential part of leading a longer more vibrant life. (The 5 Key Benefits of eating healthy, ezinearticles. om) Sustaining a healthy diet is not the only thing to keep in mind, being physically active is equally important. Being active may not always be fun, but the benefits will be worth it in the long run. Being active not only improves health and fitness but it also improves posture and balance, boosts the mood, helps one sleep, makes one stronger, reduces stress and controls the risk of heart disease, such as diabetes. It also protects people rom a stroke, some types of cancer, lowers blood pressure and reduces anxiety and depression. (Benefits of Being Active, health. a) Studies have shown that child obesity is rapidly growing and will continue to grow if our generation does not take action of their health, which is why being active along with being healthy are both critical roles in not only developing as a person, but growing up healthy and happy. As mentioned earlier, child obesity rates are rising at a rapid pace. This is due to the fact that unhealthy foods cost significantly less than healthy foods such as fruits and vegetables. Right now 29% of adolescents are overweight, and this percent is growing by the day.Obesity as young kids and the food eating habits that they get into, carry into their adult life, leading to adult obesity. Currently, 59% of adult Canadians are either overweight or obese, and New Brunswick is one of the cities significantly higher in the overweight/obese population. (Statistics, childhoodobesityfoundation. ca) Not only do people get into bad eating habits that lead to obesity, but they also do not make time for exercise in there busy schedules, which only enhances the unhealthy lifestyle.Being overweight c an lead to ardiovascular disease such as a higher blood pressure, more likely to develop diabetes, and are at a greater risk for bone and Joint problems because the body carrying more weight than it is equipped for. Sleep apnea, social and psychological problems, and a low self esteem are also causes of an unhealthy diet. Dental problems are another thing that comes with unhealthy eating. Eating too much candy, or foods with lots of sugar and not enough other nutrients can lead to tooth decay and cavities.Another thing that many people are not aware of is the mood swings that come from unhealthy eating. Diets that do not include enough vitamins nd minerals can lead to people suffering severe mood swings. The body may become overly energetic and easily excitable only to crash later. In addition, a lack of vitamin B can lead to the hormone levels in the brain to be unbalanced, which can induce depression. (What are the Consequences of not Eating Healthy, ehow. com) Not being active ca n have many negative effects on the body. For example muscle atrophy is a cause of a lack of exercise.Muscle atrophy is a medical term that describes the process of your muscles breaking down or wasting away because they are not being exercised to their full capacity. Not only do you lose muscle but you gain fatty tissue and slow down your metabolism, resulting in more weight gain. Lack of exercise can also lead to increased levels of visceral fat, which is a fat that gets trapped inside your abdomen and is toxic because it causes heart disease and gallbladder problems, it also secrets dangerous hormones that can lead to the development of breast cancer.Cardiac decline is when the heart does not get enough exercise, and the heart, which is a muscle, isn't being exercise and so it rapidly declines in its cardiovascular fitness. The heart will not waste away like an rm or leg, however fat will begin to attack it which can lead to the development of heart disease. In 2006, approximatel y 2. 4 million Americans died from heart disease. (The Effects of Lack of Exercise on the Body, livestrong. com) The effects that unhealthy eating and a lack of exercise has on your body can be life changing and detrimental.This is why it is so important to nave a balance between the two so you can avoid all the consequences of an unhealthy lifestyle. It's very important to keep these things in mind as you grow older, and make time for healthy meals and exercise. Balance it key. To have a healthy life one must have a balance between eating healthy, and exercising, however treating oneself ever once in awhile is not a sin. Everything needs to be done in moderation.